Hotel Technology Trends You Need to Know

One of the areas in consumer technology that has affected the hotel industry at large is the rise in social media over the past decade. These include social platforms such as Facebook and Twitter, image and video based platforms such as YouTube and Instagram, and customer review websites and forums such as TripAdvisor. What is…

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Why a Mobile Responsive Website is Important to Hotels

Today the use of mobile devices is rapidly increasing. People use smartphones and tablets not only to check their email and post in social media, but also to buy things online. The numbers of 2013 demonstrate that there were more mobile sales made than desktop sales. Mobile usage is predicted to overcome desktop computer usage…

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The Importance of a good website for hotels

The internet has revolutionized the world, giving consumers more options to choose from, without even having to leave the house. And this, of course, includes making reservations for flights and hotels. Now, people have access to lists that only travel agents had in the past; now people have the freedom to explore in more detail…

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How to Reduce Hotel Booking Commissions Paid to OTAs

It is widely known that professional hotel booking management is one of the most important foundations of the hotel business. Today hotels are using a variety of channels to receive their bookings, most of which are made through online booking channels or OTAs such as Expedia.com and Booking.com. The commissions paid to OTAs are quite…

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How to manage hotel social media?

The presence on social media is increasingly mandatory for hotels. It offers many advantages and opportunities, but if poorly managed, it can destroy the hotel online reputation in 5 minutes. Make a professional management of your hotel social media! Even if some people think that social media are essentially a mean of socialization among the…

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